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Saturday 23 January, 2010

The luxury fashion watch was a male dominated domain

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The luxury fashion watch was a male dominated domain

Men’s and ladies Burberry designer luxury watches are now incorporating new technology and unconventional materials into their designs in hope of securing even more of the market share. Men’s and ladies designer luxury watches have a long history but the story remains the same. Many of the men’s and ladies designer luxury watches have a signature design. For instance, the Burberry brand of watches almost always incorporate a classic tartan check either on the face design as an etching or as part of the wrist band.

Men’s and ladies designer luxury watches have long been sought after by those who could afford the best of the best. More recently, the major brands have found themselves repositioning their products in the marketplace as they find themselves with much more competition than ever before. Most brand names are now sporting a designer line of luxury watches opening up the market to the average consumer who doesn’t wish to pay thousands for the privilege of wearing a designer watch. Ladies watches are steadily driving up the sales for many designer luxury watch brands. With each new integration comes a notable rise in price for that range of products as well keeping the major brands out of reach for many consumers.

Emporio Armani watches are famous for their clean design. Burberry is a well known Swiss luxury brand of watches that usually have plain hands, solid backgrounds and sapphire crystals.

Many of the men’s and ladies burberry designer luxury watches are backed with over a century of Swiss watch making experience. Burberry has over 150 years in the fashion industry and Movado has over 125 years of watch making experience. TAG Heuer was started almost 150 years ago and is still one of the world’s leading luxury watch brands. The longevity of Burberry could partly be due to their close association with everything Hollywood celebrity and sports related.

Breitling began as an aviation watch brand and slowly grew into a luxury watch brand that is known for its obscure features. These additional features are a carryover from their aviation days however they do add a certain appeal to the watch that is unique even if these double chronograph features aren’t particularly functional.

The Swiss quality and classic designs of these luxury watches demand price tags that are more often than not over the four figure mark. Designer watches are a personal item much like other jewelry pieces and as such, a timeless luxury designer watch is considered to be an investment rather than a functional necessity.

Men’s and ladies designer luxury watches are mostly all made in Switzerland. The market is dominated by Rolex followed closely by Burberry, TAG Heuer, Cartier and Breitling to name but a few. For a long timethe luxury fashion watch was a male dominated domain. More recently the luxury designers have tried their best to woo the females to their brands by designing female equivalents to the most popular men’s models and it is working.

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